MeDax Blog


Keeping you up to date about Digital Marketing

November 28, 2015

The use of digital media to reach new customers continues to rise. Overall, spending on digital advertisement, in some markets, has surpassed traditional media such as radio and newspaper. 

Yet, some businesses are not convinced of the effectiveness of digit...

November 28, 2015

Winning is about getting customers! To win you must follow a consistent winning approach.

There are so many digital tools out there today, so you need a tested approach to put together a successful combination for your campaign. More importantly, you need to deliver res...

November 24, 2015


There is ever increasing need for Nigerian financial services organisations to further expand their digital and electronic banking operations. This should definitely make it easier for more customers to perform financial needs through their preferred digital/electroni...

November 12, 2015


Embracing the power of both Social media and mobile technology is a no brainer for businesses. The only thing is how to use it to gain advantage in an increasingly comptetive business enviroment.

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Why conversion rate is the most important metric

November 28, 2015

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